Heraldic Coat of Arms and University Seal
Heraldic Coat of Arms
In 1989, Wilfrid Laurier University received a grant for arms from the Crown through the Canadian College of Heralds. The coat of arms is composed of several elements. The shield in the centre is filled with three emblems: three maple leaves taken from the coat of arms of Wilfrid Laurier's personal arms, representing Canada; an open book of learning; and a rose of Luther which was dominant in the arms of Waterloo College and Waterloo Lutheran University, and so commemorates the Lutheran heritage of the university.
The crest above the shield is composed of a mantled helmet, which is topped by a beaver, symbol of industriousness, holding a lamp of learning.
Supporting the shield and crest are two does upon a grassy mount, adorned with three roses of Luther, which is bordered by the university's motto, Veritas Omnia Vincit-Truth Conquers All.
The University Seal
The university seal is the customary emblem used to identify the university. It contains the main elements of the heraldic coat of arms.
Reproducible artwork for the university seal may be obtained from the Communications, Public Affairs and Marketing Office.
All of the names, marks and acronyms of the university are protected by registration with the College of Heralds, under the Crown; and under section IX of the Canadian Copyright Act.