BU670
Business Research Methodology
0.5 Credit

An introduction to applied research problems. Topics include: the value of research to the decision maker, the use of research information, research strategies and design hypotheses testing, sources of information and the analysis and handling of data. One of the requirements of this course is the development of a research proposal to solve a real-life problem. In most cases the problem is drawn from the work experience of the student. It is expected that those who elect the Research Project Option will continue with this proposal and complete BU680‡.